{"id":2561,"date":"2020-04-23T09:15:42","date_gmt":"2020-04-23T03:45:42","guid":{"rendered":"https:\/\/w.indiaondesk.com\/crmjetty\/how-to-retain-customers-during-covid-19-outbreak\/"},"modified":"2021-08-13T18:12:05","modified_gmt":"2021-08-13T12:42:05","slug":"how-to-retain-customers-during-covid-19-outbreak","status":"publish","type":"post","link":"https:\/\/w.indiaondesk.com\/crmjetty\/how-to-retain-customers-during-covid-19-outbreak\/","title":{"rendered":"How to Retain your Customers During COVID -19 Outbreak"},"content":{"rendered":"
\n

Social distancing. Our current reality to stay safe.<\/p>\n

However, for businesses, it is the exact opposite. They are concerned about its long-lasting impact that is probably going to be bigger than anticipated.<\/p>\n

Currently when you have very few chances of acquiring new business, unless you offer essential products, keeping your existing customers engaged with your business can be your shield.<\/p>\n

Here is how you can retain your customers from a distance<\/i>:<\/p>\n

Communication is the key<\/b><\/h2>\n

Although it may sound a bit clich\u00e9, it is critical.<\/p>\n

– Keep your customers updated about your business. Whether you are shut temporarily, adjusting working hours, or the steps you are taking for a safer workplace.<\/p>\n

– Customers are visiting social media the most. Hence, make sure you\u2019ve updated yours with the latest updates.<\/p>\n

– If you are operating, it is important to assure them that you and your team are taking proper safety measures. Hence your website should have the necessary information.<\/p>\n

– While they are sitting at home, there will be temptations for shopping. Offer them to Wishlist products if you have an e-Commerce store. If you are accepting orders then it is important to be transparent about the shipping dates.<\/p>\n

Expand the self-service capacities<\/b><\/h2>\n

A couple of days back, I was trying to connect with an airline company, to check the status of my pre-booked flights. Unfortunately, I didn\u2019t get any answer. However, they were able to solve my query through emails.<\/p>\n

Now the point here is that the customer service teams are overwhelmed<\/a> by the customers reaching them out for help. And it is impossible to answer each and every customer. That might also mess up with your customers\u2019 experience. Hence, to provide ease, you can empower your customers with self-service apps equipped with knowledge articles. Along with that, you can also improve communication on your digital channels including live chat, emails, etc. This will help you give a personalized experience and they will be able to solve queries on their own.<\/p>\n

Investing in a customer portal will help you empower your customers to solve the majority of their problems on their own. Plus, you can invest your capital into your business continuity plan and make it future-ready.<\/p>\n

Make it easy for them<\/b><\/h2>\n

Just like us, everyone\u2019s stress levels might be up with very little patience. Hence, when they are accessing your applications, make sure they do not have to authenticate multiple times or change passwords frequently. This may sound like a small thing, but it will help your customers immediately and you in the long-run.<\/p>\n

Assure them that your business values are still the same<\/b><\/h2>\n

Yoga8, a yoga studio in Waco, Texas, announced the online courses to interact and meet their customers and employees. Employees of Hans Wittler\u2019s Automotive Service in Albuquerque, N.M.,\u00a0 are picking up vehicles for repair from customers\u2019 homes. Now that is the type of value you need to provide to your customers to really assure them that no matter what, you will be always there. Your company\u2019s values are still the same.<\/p>\n

Be prepared\u00a0<\/b><\/h2>\n

It is important to establish a timeline to evaluate the results from the changes made in your business. This is the time to show that you can do more and go beyond limits when it comes to serving your customers despite government limitations.
\nThe temporary improvements that solve customers\u2019 queries today, may also become permanent improvements for your business model. The key here is to take ownership of the situation quickly in order to get the best from the situation.<\/p>\n

Create timely and relevant content<\/b><\/h2>\n

It is important to provide educational and helpful content relevant to your readers. Sharing useful tips for your industry will make sure that you care about your audience.<\/p>\n

For example, if you are running a retail shop, you could provide tips to manage finance during such times. The key here is to be creative with content around your industry.<\/p>\n

It is about giving back to the community<\/b><\/h2>\n

With the customer-centric attitude, awareness of people\u2019s needs, you can navigate from this crisis and strengthen your relationships with your customers and they will stay with you in the future as well.<\/p>\n

All product and company names are trademarks\u2122, registered\u00ae or copyright\u00a9 trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Social distancing. Our current reality to stay safe. However, for businesses, it is the exact opposite. They are concerned about its long-lasting impact that is probably going to be bigger than anticipated. Currently when you have very few chances of acquiring new business, unless you offer essential products, keeping your existing customers engaged with your […]<\/p>\n","protected":false},"author":3,"featured_media":1373,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35],"tags":[],"class_list":["post-2561","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-tips"],"yoast_head":"\nHow to Retain your Customers During COVID -19 Outbreak<\/title>\n<meta name=\"description\" content=\"COVID -19 - This is the time to strengthen your customer relationships and retain them for a better tomorrow.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Retain your Customers During COVID -19 Outbreak\" \/>\n<meta property=\"og:description\" content=\"COVID -19 - 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